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fullerw@tiffin.edu
+40 21 402 54 54
6, Transilvaniei Street, Sector 1, Bucharest, Romania

William Fuller, Ph.D.

Associate Professor of Marketing

Dr. Fuller is the right person if you are looking to excellence in marketing. His extended expertise, both in management and marketing, provides you with a complete perspective if you are seeking ways to develop or innovate your business.

Biography

Dr. Fuller has been an Associate Professor of Marketing at Tiffin University since 2021. His passion is teaching. He is thrilled when he reaches a student who has been struggling and watches them grow into an independent learner who successfully lands a marketing job. Dr. Fuller is a lifelong learner, having earned 3 degrees in adulthood. He previously taught at Missouri Valley College, where he designed and implemented Digital and Social Media Marketing courses to refine and update the Marketing major to reflect current technology and digital platforms. Dr. Fuller previously owned and was President, CEO, CFO, and COO of Fuller Marketing, Inc. for 33 years. Fuller Marketing developed and implemented intensive marketing tools for diverse clients, including Armstrong Flooring, Husqvarna Outdoor Power Tools, Miller Electric, Glidden Paints, and more. Dr. Fuller is a member of the American Marketing Association, Social Media Marketing Society, Delta Mu Delta Business Honor Society, and the Foundation for Critical Thinking. His future research interests include push/pull strategy and misunderstanding in the literature, branding opportunities for small HEI institutions, and critical thinking in the teaching of marketing.

Education

  • PhD, Capella University, Business Management – Marketing, United States
  • MBA, University of Phoenix, United States
  • BA, Missouri Valley College, United States
  • Graphic Design EQF Level 5 Certification - Shaw Academy, United States
  • Critical Thinking - Infusing Critical Thinking into Your Instruction Certification - The Foundation for Critical Thinking, United States

Skills

Lecture Delivery100%
Marketing100%
Business Management100%
Digital Platforms90%
CRM85%